How can you grow your business without breaking the bank? Marketing strategies are complex and can be costly, but through owned channels like email marketing it can be far easier than anticipated and cost nothing but your time.
Although it’s about 800 years old at this point, email marketing is still an essential part of any marketing strategy. It’s effective, easy to automate, entirely controlled by you, and gives you access to a lead’s inbox: something almost everyone checks every day.
This strategy helps you to build relationships and trust with your audience— and when done correctly, drives more new leads to convert into clients or customers. But it requires a delicate touch. If done incorrectly, email marketing can hurt your business’s brand and land you in spam filters.
Watch this webinar to learn how you can automate this marketing tactic and grow your business from Ruby's trusted partner and email marketing specialists, AWeber!